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About Primetag

Creator Marketing moves fast, but the data behind it has always been fragmented, inconsistent, and built for the moment, not for scale.

Primetag was built to change that. We are the Creator Intelligence Data infrastructure platform: structuring and processing the world's largest Creator & Social Content dataset — 10+ billion pieces of content, +15M added daily — and turning fragmented creator activity into standardized, indexed, enterprise-grade data. Today, over 1000 global brands and 260 agencies trust Primetag as the reliable foundation for their Creator Marketing operations.

And now, that foundation powers something bigger. Universe by Primetag is the AI Operating System for Creator Marketing — an agentic AI layer trained on the world's deepest creator dataset. Less guesswork. More impact. At scale.

Role Overview

This is a full-time remote role for an AI Engineering Lead/ Architect. This is a senior individual contributor position responsible for owning Universe’s technical direction: scaling systems, defining architecture, improving quality and cost efficiency, and shaping future product capabilities.

The role starts as a hands-on technical position, with the opportunity to grow into broader technical leadership over time.

Who are we looking for?

We're searching for an AI Engineering Lead/ Architect, a senior individual contributor to own Universe’s technical direction: scaling the system, defining architecture, improving quality and cost efficiency, and helping shape what we build next. This role starts as a hands-on technical position, with opportunity to grow into broader team leadership over time.

Responsibilities

  • Scale existing RAG systems: optimize retrieval for billions of data points, millions of creators, and complex multi-tenant use cases

  • Build new capabilities: agentic workflows, client-specific knowledge bases, real-time data synthesis, MCP integrations

  • Set the technical bar for AI engineering: drive quality, reliability, and cost optimization

  • Evaluate technical initiatives through customer value, cost, and strategic impact, not only engineering elegance

  • Partner with Product and the AI squad: unblock roadblocks, elevate thinking, influence strategy through technical leadership

Requirements

  • Proven experience shipping LLM-powered features in production

  • 5+ years of software engineering experience

  • Expertise scaling RAG systems: vector databases, retrieval optimization, handling millions of embeddings, multi-tenant knowledge management

  • Experience with microservices and scaling APIs

  • Strong background in agentic workflows, tool use, MCP, and multi-turn reasoning

  • Proficiency in Python

  • Experience with big data systems (terabytes, millions of entities)

  • Experience mentoring engineers and raising the technical bar of a team

Why Join Primetag

  • Help lead a paradigm shift in how B2B influencer marketing is executed and scaled.

  • Join a mission-driven, innovation-focused company in a fast-growing sector.

  • Work with a talented, ambitious, and collaborative international team.

  • Benefit from flexibility, autonomy, and the opportunity to shape the future of B2B marketing in our industry.

  • The timing is perfect, join us during an exciting expansion phase, with new products and markets.

    Grow and learn with us, supported by our veteran engineers and our domain experts

  • Take part in our annual “Nomad Offices” in amazing locations.

  • Be part of a collaborative and multicultural culture, driven by product excellence and real impact.

How to Apply

Submit your application using this form.

Our People and Values

Meet our people.

Read our Manifesto
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Our journey
La Cucaracha
What defines Primetag
Embrace our values.
Culture of innovationStep into a dynamic, purpose-driven environment where creativity knows no bounds. Join us to tackle meaningful, fulfilling work that pushes the boundaries of what's possible.
Grow with usGrowth isn’t just a possibility—it’s part of our mission. Join us and take on impactful roles that empower you to innovate, lead, and make a difference.
Be part of the changeHere, you have the opportunity to make a real difference. Our team members lead initiatives, solve complex problems, and create solutions that resonate across the industry.
Grow your potentialWe believe in potential, not just experience. At Primetag, you’ll have the chance to start where you are and grow into where you want to be.
Benefits
Empowering you every step of the way
Wellness mattersWe prioritize your health and well-being by offering comprehensive medical insurance to all our team members. Your wellness is our priority.
Flexibility is keyWork-life balance is essential. We only require our team to work 4 core hours within European time (9am-6pm). Whether you choose to work from 9am to 1pm, 2pm to 6pm, or even take a break to surf between meetings and return later, the rest is entirely up to you.
Join us from anywhereWe’re fully remote, empowering talent across borders. From time to time, we set up a nomad office in a new European location for a limited period—giving everyone the chance to connect, collaborate, and work together in person.