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Our Journey
Redefining work and culture since 2014.
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La CucarachaOur web series
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Our incredible journey captured in an award-winning web series.

La Cucaracha is a documentary series showcasing Primetag’s journey to redefine work culture. From nomad offices to innovative practices, it explores how we challenge norms and embrace evolution to create a thriving, dynamic workplace.

SEASON 1 - EPISODE 1Background

People influence people. When brands started understanding this, influencers started

Manuel Albuquerque

Manuel Albuquerque

Ceo & Co-founder

2015: the year things got real.

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Angel Investment

Our Angel Round validated that we were onto something trying to track, compare and optimize Influencer Marketing better than conventional tools allowed.

SEASON 1 - EPISODE 2IBIZA
SEASON 1 - EPISODE 3Understanding the business

Everything started in the University of Aveiro

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SEASSON 1- EPISODE 4Who's Manuel?

Brands invest millions to bring products to consumers, but with no proper return. We found a formula.

Manuel Albuquerque

Manuel Albuquerque

Ceo & Co-founder

SEASON 1 - EPISODE 5Rollercoaster
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Our first office in Oeiras, Lisbon.

SEASON 1 - EPISODE 6What's next?
Season 2Coming soon
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Stay tuned for more seasons!

To be continued

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